Southeastern Sales Program
Professional, selective program, surround yourself with career-focused peers
Strengthen your selling, presentation, and professional skills
Mentoring and coaching by sales professionals
Current and relevant curriculum guided by our partnerships with top sales organizations
Learn real skills you can put into practice the day you graduate
Active, hands-on learning program that pushes you to step out of your comfort zone to
learn and develop your knowledge, skills, and competencies
Build confidence through incremental wins throughout the curriculum
Discover your full potential, through ongoing professional interaction and feedback
The sales concentration consists of three main courses:
Personal Selling (MRKT 321)
A study of the principles of salesmanship; including background for selling, and the selling process, with special emphasis on the oral sales presentation by the student.
Advanced Professional Selling (MRKT 421)
An advanced course in sales intended to develop a high level of competence in professional selling. Role playing and interactive exercises, negotiation exercises, lectures, and the use of CRM in sales will develop sales competence in students to a high level. Students will participate in multiple presentations where knowledge of sales techniques and outcomes, and the development of professional sales skills will be emphasized. An important component of this course is that students participate in an on-campus competition with the potential to compete at other regional competitions.
Sales Management (MRKT 425)
A study of the principles and concepts of sales planning and control. Emphasis is placed on the organization of sales departments, developing territories, motivating salesmen, and control over sales operations. Customer Relationship Management software play an important role in this course.
*Students also have the opportunity to do a sales internship for course credit. For more information on the concentration or program, contact April Kemp (April.Kemp@southeastern.edu) or Tará Lopez (Tara.Lopez@southeastern.edu).
The Sales Program offers scholarships specifically for sales students.
The Northwestern Mutual Sales Scholarship
Northwestern Mutual has supported sales programs across the state and is committed to rewarding the dedication and persistence required to excel in sales. This scholarship is awarded to the winner of the Spring Southeastern Sales Challenge, a role-play competition held on campus in coordination with the MRKT 421 Advanced Sales class.
2019-2020 Recipient - Conner Brian
The United Rentals Sales Scholarship
As a fast-growing international company, United Rentals values a competitive spirit and the impact sales roles have on their success. This scholarship is awarded to the winner of the Fall Southeastern Sales Challenge, which is a role-play competition held on campus.
2020-2021 Recipient - Emily Browning
2019-2020 Recipient - India Williams
Headquartered in Covington, LA, Veriforce is relied upon by leading organizations for the key solutions required to enhance safety for their workforce and the communities they serve. Just as they are an up-and-coming force to be reckoned with, their scholarship is awarded to a rookie sales student in the fall semester.
2020-2021 Recipient - Akira Chaney
2019-2020 Recipient - Emily Browning
The Alexis and Todd Ducorbier Family Scholarship
Alexis Ducorbier is a State Farm Agent in Hammond, LA who has a passion for mentoring students, especially those interested in going into the sales profession. This scholarship recognizes sales program students with a 2.5 minimum GPA from Orleans, Jefferson, St. Tammany or Tangipahoa Parish. Preference is given to those who have a financial need.
2020-2021 Recipient - Brielle Ricca
2019-2020 Recipient - Karlie McDonald
Lane & Tasha Daniel Scholarship in Sales
Lane and Tasha Daniel are both proud graduates of Southeastern. Mr. Daniel has had a successful career in sales and has established this scholarship to make it easier for working students to complete their degree and move on to promising careers. Their scholarship provides financial assistance to students in the Southeastern Louisiana University Professional Sales program. Recipients are recommended by the sales program faculty.
2020-2021 Recipient - Paxton Page
2019-2020 Recipient - India Williams
In addition to the concentration, there is a student organization for sales students, the Southeastern Sales Association. For more information on getting involved with the association, contact the SSA President, Karlie McDonald (email@example.com)
“This program gave me valuable skills that I could not have gotten anywhere else.”
– Abigail Benson, sales student